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Vizio, noted for its flat screen TV line, has entered the computer business with new laptops and all-in-one desktop models.
These computer will enter an already very competitive market, going head-to-head with established names like HP, Dell, and Acer, not to mention Apple. But they’ve been successful in the TV marketplace, where they are know for attractive but affordable products. If that image carries over to their new PCs, I predict that they will do well.
They are going after it aggressively. Their new products sport Intel’s latest Ivy Bridge processor and start at a competitive price of $898. Vizio computers will be sold at Walmart, Amazon, Costco, Sam’s Club, and other retail outlets, as well as their own Website at vizio.com.